Compare/Tally
Tally offers flexible forms with a generous free tier. Unformal offers adaptive conversations for work that needs follow-up questions.
Best for Tally
Free-forever forms with generous features
Best for Unformal
Deep Conversations when a form is not enough
| Tally | Unformal | |
|---|---|---|
| Category | Form builder | Conversations (Pulses) |
| Free tier | Unlimited forms + submissions (fair use) | 50 starter credits, then one-time credit packs |
| Follow-ups | Conditional logic you configure | AI follow-ups from the answer |
| Depth of answers | What people type into fields | What the Conversation extracts through dialogue |
| Aggregate insight | Form analytics | Resonance: themes, consensus, divergence |
| Paid plans | Pro and Business subscriptions; see current Tally pricing | One-time packs from €9, including permanent Pro access |
| Branding removal | Pro+ | Any credit pack unlocks watermark removal and custom branding permanently |
| AI / agents | Forms, integrations, API and MCP | llms.txt, .md twins, API, /agents, CLI |
Price snapshot: 2026-08-21
Unformal: Start with 50 free credits. One-time packs: Starter €9 / 100 credits, Growth €29 / 500, Scale €79 / 2,000, Enterprise €249 / 10,000. Credits never expire. Every purchase unlocks Pro permanently. A completed conversation costs 1 credit, or 2 with research enabled. No subscription. Competitor numbers are public list prices, not negotiated deals. Check Tally's current pricing before choosing a plan.
Standard conversations use 1 credit; research uses 2. Pack purchases and subscriptions have different billing periods. Currencies are shown as listed, without conversion.
| Scenario | Tally | Unformal |
|---|---|---|
| Simple forms, any volume | €0 / $0 (free forever, fair use) | Use Tally if a conventional form meets your needs |
| 100 deep intakes | Free as forms under fair use | €9 Starter pack (100 credits, plus 50 starter credits if unused) |
| 500 screening Conversations | Free as forms; paid plans add features | €29 Growth pack (500 credits, one-time purchase) |
| Team + custom domain + no branding | Pro subscription; see current Tally pricing | Any pack from €9 includes permanent Pro branding controls |
Only if you are replacing forms with Conversations. Tally wins on free-forever forms. Unformal wins when you need adaptive depth.
Unformal gives 50 starter credits, then one-time packs from €9 with permanent Pro access. Tally offers unlimited free form submissions under fair use.
Tally's free plan covers unlimited forms and submissions under fair use. Pro and Business are paid subscriptions. Check tally.so/pricing for the current price, currency and billing period.
You pay for Conversations that ask follow-ups and return structured + aggregate insight. If a form is enough, stay on Tally.
Yes. Keep simple registrations and fixed-field collection in Tally, and use Unformal for discovery or feedback that benefits from follow-up questions.
The Conversation adapts live. You define what you need extracted; you do not draw every branch like a form builder.
Whenever free unlimited forms solve the job. RSVPs, simple intake, payments, and classic surveys are Tally's home turf.
Magic link at unformal.ai, 50 free credits, no card. Try a live demo Pulse from the CTA on this page.
Two minutes. See adaptive follow-ups instead of another static form.